The Curated Route

Client
The Curated Route
Year
2026
Role
Umrah Agency
The Curated Route cover

The problem

Planning Umrah from the US is overwhelming and opaque. Muslims looking for a premium, trustworthy pilgrimage experience face fragmented booking (flights, visa, hotels, transfers, ziyarat), confusing pricing, and generic group packages that don’t feel personal or curated. There’s a gap for a high-end, New York-based concierge-style Umrah agency that makes the journey feel effortless and spiritually focused.

What I built

Discover & estimate — Visitor lands on the cinematic site, understands the premium positioning, and can use the estimate tool to get a realistic price range based on nights, room type, hotel tier, and Ramadan season. Request a quote — The estimate selections prefill the quote form, so the visitor submits detailed trip preferences without retyping. The lead lands instantly in the agency dashboard. Concierge review — Admin staff review the lead, add notes, set reminders, and build a personalized proposal through the dashboard proposal builder. Proposal & follow-up — The agency sends a polished proposal link via email/WhatsApp. The prospect views it on a dedicated page, and the agency tracks engagement. Booking & fulfillment — Once approved, the agency handles flights, visa, hotel, transfers, and guided ziyarat coordination end-to-end. Post-trip — The dashboard supports ongoing communication, sadaqah/fund management, and content updates to keep the site fresh.

The result

The Curated Route is a premium Umrah travel agency positioned as a white-glove concierge service for US pilgrims. It replaces the typical chaotic booking process with a curated, end-to-end experience: personalized packages, transparent pricing estimates, premium hotel proximity to the Haram, guided ziyarat, and full logistical handling (flights, visa, transfers). The site doubles as a lead-generation engine and admin dashboard for managing quotes, proposals, blog content, and customer communications.

Tech stack

  • Vite 5
  • Framer Motion
  • Tailwind CSS v3
  • shadcn/ui components
  • React 18
  • TypeScript 5
  • Supabase
  • realtime
  • React Query (TanStack Query)
  • React Router DOM
  • React Email